Vilūnė Kairienė is a data strategist with 18 years of experience in large-scale media data analysis. She serves as a data analytics expert at Mediaskopas and is a member of both FIBEP (the International Federation of Media Intelligence) and AMEC (the International Association for the Measurement and Evaluation of Communication).
Over the course of her career, she has led more than 2,000 research and analytical projects in Lithuania and internationally, helping organizations transform complex media data into strategic insights and make more informed communication decisions.
